11/10/2022
• Shane O’Neill
The COVID situation has forced many businesses to rethink their online presence. SHANE O’NEILL offers some practical advice for improving your digital strategy.
Read more »
|
31/05/2021
• Alex Fetanat
ALEX FETANAT explains the bene ts of structuring your e-commerce strategy using the funnel model – and how to improve it by using automation.
Read more »
|
27/01/2021
• Alex Fetanat
Adding a live chat function to your jewellery store’s website is one of the most effective ways to increase sales, retain customers, and identify ways to improve your business, writes ALEX FETANAT.
Read more »
|
09/04/2020
• David Brown
There are several simple strategies you can employ to improve your website and thereby improve online sales, writes DAVID BROWN.
Read more »
|
27/07/2017
• Alyssa Magid
To stand out online and grab the attention of consumers, retailers must deliver the right information in an attention-grabbing format, and promote this information properly. ALYSSA MAGID reports.
Read more »
|
27/05/2015
• Ezra Chasser • Contributor
Traditional retailers can learn much about creating better experiences online by leveraging those provided in their physical stores. EZRA CHASSER discusses the fine art of blending online and offline engagement.
Read more »
|
21/10/2014
• Ron Johnson
Retail jewellery websites need to be providing more than just information. Ron Johnson discusses the key website elements required for converting prospective customers into buyers.
Read more »
|
22/01/2014
• Emily Mobbs • Former Editor
Have you heard of long-tail keywords? Emily Mobbs explores why they will improve the quality of your online search results in order to attract the right customer for the right reasons.
Read more »
|